Case Studies

  • Build Logo

    Build.com

    Leading home improvement retailer improves conversions by over 20% with Onsite Comparative Pricing Solution.

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    (731.13 KB PDF)
  • Scentiments

    Scentiments.com

    Scentiments has established a strong reputation for personalized service and great customer experience. Yet in a commodity category, competitive pricing is also a key to closing sales.

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    (673.94 KB PDF)
  • Gamequest

    GameQuest Increases ROI on Traffic Spend

    GameQuest(GQ) Direct is the B2C arm of GameQuest, a global wholesaler of electronic products. In mid 2008, GQ Direct decided to add the WinBuyer Onsite Comparative Pricing (OCP) application to their site as part of a broader solution that included taking steps to lower their cart abandonment rate and to create a better site layout and structure. As a result of implementing WinBuyer, GQ Direct has seen an increase in sales and no longer considers traffic merely an expense, but also as a source of income.

    (1516.44 KB PDF)
  • electricshopping-small

    ElectricShopping.com Boosts Conversions With Comparative Pricing

    by

    Joe Keenan

    PROBLEM: ElectricShopping.com, a London-based online retailer of electronic appliances and accessories, wanted to increase the conversion rate on its website while reducing bounces.

    SOLUTION: Implemented an onsite comparative pricing tool to prove to consumers that its prices were the lowest.

    RESULTS: Sales increased in last year's fourth quarter after the tool's launch, with the website's conversion rate up 18.7 percent and bounce rate down 7.2 percent.

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    (1035.64 KB PDF)